Kajabi has long been a titan in the online course world, packed with every essential feature a creator needs.
But let’s be honest, sometimes all that power can feel a bit overwhelming. If you’ve ever found yourself staring at Kajabi’s dashboard, feeling like you need a degree in Kajabi to use it, you’re definitely not alone.
In this article, we’re going to explore 10 fantastic Kajabi alternatives that offer similar features, but with a much smoother, easier-to-use experience.
Alternatives to Kajabi: Quick Comparison
| Platform Name | Best Advantage Over Kajabi | Starting Price |
| Kartra | More detailed suite of integrated marketing and sales tools, including advanced CRM and helpdesk functionalities. | $119/month |
| LearnWorlds | Highly interactive video players, SCORM support, in-depth student analytics, and extensive website customization. | $29/month |
| Thinkific | Deeper customization for course content and website design | $49/month |
| Klasio | Free plan with zero transaction fees, a free mobile app for students, and provides a highly cost-effective long-term solution. | Free |
| Zenler | More affordable all-in-one solution with robust course creation, marketing funnels, and live class features | $67/month |
| Systeme.io | Comprehensive marketing automation, a true free plan with core features. | Free |
| LifterLMS | Complete ownership and control as a WordPress plugin, unparalleled customization, and robust engagement/gamification features. | Free |
| Udemy | Massive built-in audience and extensive marketing/promotional support, no upfront costs for instructors. | Free |
| ClickFunnels | Specializing in building high-converting sales funnels with pre-built templates and advanced automation. | $97/month |
| Sellfy | Broader digital product focus (including print-on-demand), simpler and faster setup, and more affordable entry point. | $29/month |
Now, let’s get to know more about the best Kajabi alternatives.
01. Kartra
If you’re eyeing an alternative to Kajabi that’s a real powerhouse, you absolutely have to check out Kartra. Kajabi is great for course creation and sales, but Kartra stands out for building a smooth, fully automated customer journey from beginning to end.
Kartra is a true all-in-one platform, just like Kajabi, but it often provides a deeper dive into tools. For example, advanced sales funnels, integrated email marketing with sophisticated automation, a built-in helpdesk, and even video hosting.
Kartra is designed to manage your entire online business ecosystem, from lead generation to customer support, all under one roof. This means you can build complex sales pipelines, set up intricate automation rules, and manage your customer relationships without juggling multiple tools.
When it comes to pricing, Kartra’s Starter plan kicks off at $119 per month (or a bit less if you pay annually, around $99/month). This can be quite competitive, especially when you consider the breadth of marketing and sales features you get right out of the box.
Key Advantages of Kartra Over Kajabi
- Offers a more granular and sophisticated approach to building sales funnels and automating marketing sequences.
- Includes a fully integrated helpdesk system with ticketing and live chat capabilities. Provides its own robust video hosting with detailed analytics on viewer engagement.
- Kartra’s CRM system allows for highly detailed lead tagging and segmentation.
- Offers specific features designed for agencies managing multiple client accounts, like unified billing, campaign deployment, etc.
02. LearnWorlds
LearnWorlds is a platform that really puts the ‘learning’ in Learning Management System. While Kajabi is an amazing all-in-one for selling all sorts of digital products, LearnWorlds truly shines when your main focus is creating super-engaging and interactive online courses.
LearnWorlds is built from the ground up to deliver a top-notch educational experience. It goes beyond just hosting videos; it lets you embed quizzes directly into your lessons, add interactive elements like buttons and offers right inside your videos, and even fully supports SCORM and HTML5 packages.
This means you can bring in rich, pre-built e-learning content, making your courses incredibly dynamic and professional.
When it comes to pricing, LearnWorlds offers a few tiers. The Starter plan is around $29/month (or $24/month billed annually), the Pro Trainer plan is about $99/month (or $79/month annually), and the Learning Center plan is $299/month (or $249/month annually).
Compared to Kajabi’s starting price of $89/month, LearnWorlds can be a more budget-friendly option, especially if you’re looking for advanced course delivery features without paying for all of Kajabi’s broader marketing tools that you might not need.
Key Advantages of LearnWorlds Over Kajabi
- Offers a more advanced interactive video editor, allowing you to embed quizzes, buttons, and text overlays directly into videos.
- Provides robust support for SCORM and HTML5 packages, enabling you to import complex, pre-designed e-learning modules and track detailed student progress.
- Gives you greater control over your online school’s design with a highly customizable Site Builder.
- More detailed and AI-powered student analytics and progress tracking, including video engagement metrics and quiz performance.
- Includes built-in tools for creating student communities, forums, and group activities, fostering a more collaborative and interactive learning environment.
03. Thinkific
Thinkific is an LMS that really puts the focus on building amazing courses and a strong learning community as simply as possible. Although Kajabi excels as an all‑in‑one marketing and sales platform, Thinkific is ideal if you want to prioritize the learning experience and maintain tighter control over your course content and student journey.
Thinkific offers incredibly simple tools for course creation, letting you build detailed lessons with quizzes, assignments, and even certifications. It gives you a lot of flexibility in how you structure your courses and how students progress through them. Plus, it’s known for its excellent AI site builder.
When it comes to pricing, their plans start around $49/month ($36/month billed annually) and go up from there. This is a big difference from Kajabi, which starts at $89/month.
Key Advantages of Thinkific Over Kajabi
- Provides simpler options for structuring courses, creating detailed quizzes, assignments, and certifications.
- Includes a built-in AI landing page builder, simplifying website creation.
- Provides unique features like intermission and progress pages within lessons, specifically designed to increase student engagement and course completion rates.
- Offers over 90 app integrations for marketing tools, compared to Kajabi’s limited 10 integrations.
- Thinkific’s tiered pricing can offer a more cost-effective solution, especially with its free plan option.
04. Klasio
If you’re looking for a platform that’s super easy to get started with and incredibly budget-friendly, then Klasio is definitely one to put on your radar. Kajabi may be a comprehensive all-in-one platform, but Klasio sets itself apart with a simpler, more beginner-friendly approach and several notable benefits.
Klasio is designed to make online course creation and selling straightforward. It comes with an intuitive online course builder, supports live classes and webinars, and lets you create quizzes and assessments. You can also sell various digital products.
What’s really neat is its AI assistant, which helps you build courses quickly, aiming to get your business launched in under 30 minutes. It also provides a free mobile app for your students, available on both iOS and Android, which is a fantastic perk for learner accessibility.
Also, Klasio allows the creation of separate course websites just by buying a single plan. So, you can create multiple websites without spending any extra money, which Kajabi doesn’t offer.
Now, let’s talk about pricing, because this is where Klasio really stands out compared to Kajabi. Klasio offers a free plan that allows you to teach up to 50 students and includes features like reporting and email automation. This is a huge advantage for new creators or those on a tight budget, as Kajabi does not offer a free-forever plan.
For paid options, Klasio’s monthly plans start from $29, which is significantly lower than Kajabi’s starting price of $89/month. Plus, Klasio offers lifetime deals starting from $99. Meaning, you pay once and get access to the platform and updates for life, a model completely different from Kajabi’s subscription-only approach.
Key Advantages of Klasio Over Kajabi
- Offers a free-forever plan that includes essential course creation, selling, and even email automation features.
- Monthly plans are substantially more affordable than Kajabi’s, and its unique lifetime deal options provide a one-time payment solution for long-term savings.
- Provides a free mobile app for students (iOS and Android) across all its plans.
- Emphasizes ease of use and includes an AI assistant to simplify and speed up the course-building process.
- Offers multiple websites on its paid plans and unlimited hosting, whereas Kajabi limits users to 1 website.
05. Zenler
Zenler is an all-in-one course-selling platform that comes loaded with advanced features. It helps educators manage their entire online business, from course creation and marketing automation to sales funnel management, all from a single dashboard.
This means you get a powerful set of tools to build, market, and sell your courses without juggling multiple services. It also stands out with features like live classes, quizzes, community forms, and advanced analytics.
When it comes to pricing, Zenler aims to be a much more budget-friendly option compared to Kajabi. For instance, you can get the Zenler PRO plan at $67/month, while Kajabi charges $89/month.
Key Advantages of Zenler Over Kajabi
- Offers a much lower price point for its comprehensive all-in-one features.
- Integrated Zoom directly for conducting live classes, webinars, and interactive sessions.
- Provides 100 marketing funnels, a substantial increase compared to Kajabi’s 15.
- Offers 3 websites on its PRO plan (10 on Premium) and unlimited hosting, whereas Kajabi limits users to 1 website and 15 products.
- Offers more granular user roles (instructor, teachers, assistants, support, and additional admin) for better task delegation and team management.
06. Systeme.io
If you’re looking for an all-in-one platform to automate and grow your online business, Systeme.io is a strong alternative. Especially if Kajabi feels too expensive or overly complex for where you are right now. While Kajabi is well-suited for course creators, Systeme.io takes a wider approach, offering built-in tools to manage your entire marketing and sales workflow from a single place.
Systeme.io really shines in its focus on sales funnels, email marketing automation, and affiliate program management, all integrated seamlessly. This means you can build high-converting funnels, send out automated email campaigns, and even recruit affiliates to promote your products, all from one dashboard.
It’s built for entrepreneurs who want to streamline their operations and maximize conversions without juggling multiple subscriptions.
One of the biggest draws for Systeme.io is its pricing. It offers a truly free plan that includes essential features like sales funnels, email sending, and course hosting, making it incredibly accessible for beginners. This is a huge advantage over Kajabi, which only offers a free trial.
For more advanced needs, Systeme.io’s paid plans are significantly more affordable, starting at just $27 per month (or less with annual billing).
Key Advantages of Systeme.io Over Kajabi
- Offers a more extensive and integrated set of marketing automation tools, including advanced sales funnels, email campaigns, and workflow automation.
- Provides a genuine free-forever plan that includes essential business tools like sales funnels, email marketing, and course hosting.
- Systeme.io’s paid plans are substantially more budget-friendly than Kajabi’s.
07. LifterLMS
Unlike Kajabi’s all-in-one SaaS approach, LifterLMS functions as a WordPress plugin, allowing you to build and manage your entire learning platform directly on your own site.
This self-hosted approach with LifterLMS gives you unparalleled freedom over your content, data, and branding. You can customize virtually every aspect of your online school, integrating it with other WordPress plugins and tools you already use.
LifterLMS offers a suite for creating engaging courses, complete with a drag-and-drop builder for lessons, quizzes, and assignments. It also includes powerful features for memberships, student management, and even gamification, like badges and certificates to boost engagement.
When it comes to pricing, LifterLMS has a different approach from Kajabi. You can start with a free core plugin and then purchase add-ons or bundles annually. For example, the Universe Bundle, which includes many popular add-ons, is typically around $249.50 per year (often with introductory discounts).
Also Read: SaaS LMS vs. WordPress LMS: Which is Better?
Key Advantages of LifterLMS Over Kajabi
- Provides creators with full ownership of their content and data, giving them ultimate control over their platform without being tied to a SaaS provider’s ecosystem.
- Integrates with the vast WordPress ecosystem, enabling limitless design customization, advanced integrations with other plugins, and the ability to customize every aspect of your online school.
- Supports a wide array of monetization strategies, including one-time payments, recurring subscriptions, course bundles, and private coaching.
- LifterLMS’s annual pricing model can be substantially more affordable in the long run compared to Kajabi’s monthly subscriptions.
08. Udemy
While Kajabi is your personal all-in-one business builder, Udemy is a giant online marketplace for courses.
Think of it this way: with Kajabi, you’re building your own storefront and driving all the traffic to it. With Udemy, you’re setting up shop in a bustling mall that already has millions of shoppers walking through its doors every single day.
This means you get instant access to a huge, global audience of eager learners who are actively searching for courses like yours. You just focus on creating awesome content, and Udemy handles the hosting, payment processing, and getting eyes on your course.
Now, let’s talk about pricing, because this is where Udemy’s model is fundamentally different from Kajabi’s. Kajabi operates on a monthly subscription fee, starting around $89/month.
Udemy, on the other hand, is free for instructors to upload and host their courses. There are no monthly fees.
Instead, Udemy takes a percentage of your course sales. This revenue share varies depending on how the student found your course. For example, if they came through Udemy’s marketing efforts, Udemy takes a larger cut, often around 67%. Or, you can even 97% if you bring the student yourself.
Key Advantages of Udemy Over Kajabi
- Provides immediate access to millions of active learners worldwide, eliminating the need for instructors to build their own audience from scratch.
- Actively promotes courses through its platform, email campaigns, and partnerships, offering marketing reach that individual creators on Kajabi would struggle to achieve independently.
- You can create and publish courses on Udemy without any monthly subscription fees.
- Manages all aspects of course hosting, video streaming, payment processing, and customer support.
09. ClickFunnels
If you’re searching for a strong Kajabi alternative with a clear focus on converting leads into customers, ClickFunnels is well worth exploring. While Kajabi offers a complete toolkit for building an online business, ClickFunnels specializes in one key area: creating effective, high-converting sales funnels.
Think of it this way: if Kajabi is a versatile multi-tool, ClickFunnels is a precision-engineered power drill. It’s designed to guide your potential customers through a carefully crafted sales process, from the moment they land on your page to the final purchase and beyond.
ClickFunnels excels at building landing pages, sales pages, upsells, downsells, and everything in between, all with the goal of maximizing your revenue. It’s perfect for entrepreneurs who have a product or service to sell and want to optimize their sales process for the best possible results.
When it comes to pricing, ClickFunnels has a few different tiers. The Basic plan starts at $97 per month, while the Pro plan is $197 per month. This is in a similar ballpark to Kajabi’s starting price of $89/month, but the value proposition is different.
With ClickFunnels, you’re paying for a best-in-class funnel builder with advanced features like A/B testing and detailed analytics, which can be more robust than Kajabi’s funnel-building capabilities.
Key Advantages of ClickFunnels Over Kajabi
- ClickFunnels is the industry leader in creating high-converting sales funnels, with a more intuitive drag-and-drop editor and a wider range of templates specifically designed for sales.
- Offers more robust and easier-to-implement A/B testing for your funnel pages. ClickFunnels is geared towards maximizing sales and conversions, from one-click upsells to order bumps and optimized checkout pages.
- ClickFunnels has a massive and highly engaged community, along with extensive training resources focused specifically on sales and marketing strategies.
- You can easily share your proven, high-converting funnels with other ClickFunnels users, which is a unique and powerful feature for collaboration and affiliate marketing.
10. Sellfy
If you’re looking for a Kajabi alternative that’s centered on selling digital products, subscriptions, and print-on-demand items, Sellfy is a strong option to consider.
Sellfy provides an intuitive platform to set up your online store quickly. You can sell digital downloads (like e-books, music, or templates), subscriptions, and even physical products or print-on-demand items.
Sellfy handles product delivery, payments (via Stripe and PayPal), and offers built-in marketing features like email marketing, product upselling, cart abandonment recovery, and affiliate programs. It’s designed to get your products out there and sold with minimal fuss, making it ideal for artists, musicians, writers, and designers.
When it comes to pricing, Sellfy is significantly more budget-friendly than Kajabi. Sellfy offers three plans: Starter at $22/month, Business at $59/month, and Premium at $119/month(all when billed annually).
This makes Sellfy a much more accessible option compared to Kajabi, especially for creators who just want to sell digital products rather than build extensive online courses.
Key Advantages of Sellfy Over Kajabi
- Sellfy’s pricing plans are substantially more affordable, making it a much more budget-friendly option for creators.
- Provides a very straightforward and user-friendly interface for setting up a store and selling products quickly, without the complexity of a full-fledged LMS.
- Excellent for creators who want to sell a mix of digital downloads, subscriptions, and physical goods, offering more versatility in product types.
Migrate from Kajabi to Klasio at No Cost
Klasio stands out as the best free alternative to Kajabi, particularly for solo creators looking for a simpler, more affordable setup with hands-on support.
With Klasio, you don’t have to worry about monthly subscription deals, complex setups, and funnels. You just have to create your course and teach your class, as simple as that.
If you need help moving your content or getting your marketing in place, Klasio’s founders are available to assist you at no extra cost. You’ll also get one-on-one onboarding, personalized guidance, and access to a supportive creator community.
FAQs
Is Kajabi worth it?
Yes, Kajabi is worth it, although not perfect. It’s an all‑in‑one platform combining course hosting, website building, email marketing, sales funnels, memberships, mobile apps, analytics, and CRM in one seamless suite. It is ideal if you want to avoid tech fragmentation and pay multiple subscriptions.
Does Kajabi take a percentage of sales?
No, Kajabo does not take a percentage of sales. However, you’ll pay standard payment processor fees per transaction.
Do I own my content on Kajabi?
Yes, you fully retain ownership of your digital products and content hosted on Kajabi. It’s your platform and your IP.
How much does Kajabi cost a month?
Plans start at $89/month (Kickstarter), $149/month (Basic), then $199/month (Growth) and $399/month (Pro), with a ~20% discount if paid annually.
Does Kajabi have a CRM?
Yes, Kajabi includes a built‑in CRM that manages contacts, automations, analytics, and customer journeys as part of its core features.
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